KARACHI: Pakistan’s night of awards celebrations, at the 7th LUX Style Awards, kicked off on a high note with blockbuster wins for Jal and Khuda Kay Liye in the Music and Film categories. And even as Fashion threw up some new winners the old guard continued to rule the roost. And Unilever Pakistan honoured Reshma the singer and couturier Mrs Sughra Kazmi for their tremendous contribution in their respective fields with Lifetime Achievement Awards.

The LUX Style Awards has long set the standards for excellence in on ground ceremonies and for honouring Pakistan’s greatest talent during the past seven years. Every year the event is an extravaganza that culminates in a grand finale involving film, music and high fashion. This year the event was more sombre, almost sober and intense in nature. The red carpet if anything was even more fashionable with Pakistan’s top designers showcasing their latest collections. The Festival area of the Golf Club was almost designed to host a stupendous red carpet; with beautiful gowns and elegant jewellery, plenty of cameras clamouring for time and Pakistan’s most loved celebs on view, it was a glittering moment.